Why Businesses Are Moving to eCommerce

In 2020, many small business owners choose to start their company solely as an online shop. Current Texas business owners are opening up online storefronts and using their budget towards improving and promoting these storefronts.

But why? 

In a world that is constantly in flux, eCommerce shops are convenient, easy-to-use, and effective. It’s not that you have to give up your storefront; it’s just that you might want to consider expanding your website to offer eCommerce services as well to increase sales.

eCommerce vs. Storefronts

There are some advantages to physical stores:

  • They allow for human interaction
  • They give potential customers a chance to sample the merchandise
  • Customers receive quick answers to their questions

However, they can also cost a lot of money in upkeep, and you need more employees in-store to help. You will also mostly attract local clientele, not a worldwide audience.

With eCommerce:

  • You’ll still need employees and a budget to keep your store running, but it won’t cost nearly as much
  • There are no limits of physical space and can list as many products and services as you want
  • It’s much easier for people to view your entire selection

Bottom line: eCommerce stores are time and money savers, and you’ll connect with customers from around the world.

Making a purchase on an eCommerce website
2M Marketing & Sales is a full service digital marketing agency offering eCommerce web design.

Advantage of eCommerce in a World of Turmoil

The entire globe is in upheaval right now, and things can change at the drop of a hat. With an online store for your Texas business, you don’t have to worry about your doors forced to close or limiting your inventory. Hiring an eCommerce company to build an online sales platform ensures your business can stay running, and people will still get what they need from you with less concern about what else is happening in the outside world.

Ready to Make the Leap?

If you’re interested in setting up or switching to an eCommerce platform for your company, fill out our contact form today. We’re a Texas business that specializes in helping businesses transition from in-person selling to eCommerce or open an additional online store for their existing shopfront.

Contact us today to learn how we start the process!